brand therapy

In this day and age, even startups need a therapist. Brand therapy is our narrative strategy discovery and distillation process.

 

Over the course of 2-4 weeks, we interview your leadership, your customers – even your competitors – to understand your company from the inside out.

We summarize our findings and lead a workshop to help you distill your essential message.

Cost start at $15,000

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Process

  • Discovery

    We take a deep dive into understanding your unique competitive landscape.

    Through first-hand interviews with leadership and customers, we learn about your startup and identify areas for growth.

  • Workshop

    In a workshop with your company’s key leaders, we distill your core message and narrative strategy. You leave with clarity about your brand and where to go from here.

  • Implementation

    In the final phase, our strategists, designers, and videographers transform your core message into assets you can implement.

  • Launch

    A successful Brand Therapy journey leaves you with tangible results you can post, share, tweet, send, watch, and rewatch again. Everything you need to make sure your hard work reaches your audience!

Case Study: Kinkor Consulting

We took the recruiting firm, Kinkor Consulting, through our Brand Therapy process.

This 7-year-old company had an outdated website, few visual assets, and lacked coherent language to describe their unique offerings.

Over two months, we conducted more than a dozen interviews with team members and clients and distilled what we learned into a new tagline and narrative strategy for the company.